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Web Standards

It is important that a website is coded to the typical web standards outlined by the World Wide Web Consortium (W3C), and that it adheres to the strict rules outlined by Google.

Failure to follow these protocols will lead to a reduced ranking, a poorly optimized site, and will hurt the visibility and usability of your website. 


Web standards are currently being developed by the W3C. It was founded in 1994 by the inventor of the World Wide Web, Tim Berners-Lee. He described the direction of the W3C as the following:

  • W3C is organized as a member organization
  • W3C is working to standardize the web
  • W3C creates and maintains World Wide Web standards
  • W3C standards are called W3C recommendations


The current web standards are based on the popular website coding languages such as:

  • HTML
  • CSS
  • XML
  • XSL
  • DOM

They encourage web developers to focus on using these coding languages in an effort to streamline the web development process. The goal of the W3C and web standards as a whole is to provide a consistent user experience.

Downtown Web Design, and its team of talented web developers are committed to providing cost-effective solutions that adhere to the current web standards. Our web services offer a superior product, due to our personalized approach. Our graphic design, website design, content marketing, and other web services take into account the current web standards, and our finished products are optimized and guaranteed to perform without any issues.

If you have any questions about web standards, and whether your current website is obeying them, please contact us by phone at (416) 731-6831 or by email at    


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